Ralph Lauren (/ˈlɔːrən/; LOR-ən; néLifshitz; born October 14, 1939) is an American fashion designer, philanthropist, and billionaire businessman, best known for founding the brand Ralph Lauren, a global multibillion-dollar enterprise. He has become well known for his collection of rare automobiles, some of which have been displayed in museum exhibits. He stepped down as CEO of the company in September 2015 but remains executive chairman and chief creative officer.[1] As of April 2024, his net worth was estimated at US$8.8 billion.[2]
From 1962 to 1964 Lauren served in the United States Army. After his discharge, he worked briefly for Brooks Brothers as a sales assistant before becoming a salesman for Rivetz, a necktie company.[22] At age 28, working for tie manufacturer Beau Brummell, Lauren convinced the company president to let him start his own line. He launched The Ralph Lauren Corporation in 1967 with men's ties. [23]
Drawing on his interests in sports, Lauren named his first full line of menswear 'Polo' in 1968. He worked out of a single "drawer" from a showroom in the Empire State Building and made deliveries to stores himself.[24] By 1969, the Manhattan department store Bloomingdale's sold Lauren's men's line exclusively. It was the first time that Bloomingdale's had given a designer their own in-store boutique.[citation needed]
In 1971, Ralph Lauren Corporation launched a line of tailored shirts for women, which introduced the Polo player emblem to the world for the first time, appearing on the shirt's cuff. The first full women's collection was launched the following year. In 1971 Lauren also opened a store on Rodeo Drive in Beverly Hills, California; this was the first freestanding store for an American designer.[25]
In 1972, the Ralph Lauren Corporation introduced a signature cotton mesh Polo shirt in various colors. Featuring the polo player logo at the chest, the shirt became emblematic of the preppy look—one of Ralph Lauren's signature styles. The tagline for the ad campaign was: "Every team has its color – Polo has seventeen."[26]
In 1974, he outfitted the male cast of the film The Great Gatsby in costumes from his Polo line – a 1920s-style series of men's suits and sweaters, except for the pink suit which Lauren designed especially for Robert Redford's Jay Gatsby. In 1977, Diane Keaton and Woody Allen wore Lauren's clothes throughout Allen's film Annie Hall.[27]
Fragrance
Lauren in his office in 1978
The first Ralph Lauren fragrances, produced by Warner-Lauren, Ltd. were launched at Bloomingdale's in March 1978. Lauren, a fragrance for women, on March 12 and Polo, cologne for men, on March 26. This was the first time that a designer had introduced two fragrances – one for men and one for women – simultaneously. The company entered the European market, and went international in 1981 with the opening of the first freestanding store for an American designer on New Bond Street in the West End of London, England.[citation needed]
Ralph Lauren opened his first flagship in the Rhinelander mansion, on Madison Avenue and 72nd Street in New York City in 1986. Lauren re-created the building's original opulence with a young design consultant named Naomi Leff, with whom he had previously worked on Ralph Lauren Home.[28] The Polo Sport line was introduced in 1992 followed by over ten additional lines and acquired brands, including Ralph Lauren Purple Label in 1995 and Lauren Ralph Lauren in 1996.[citation needed]
The 98-seat restaurant "RL" opened in March 1999 in Chicago in a newly constructed building adjacent to the largest Ralph Lauren store at the corner of Chicago and Michigan Avenues. It was followed by the opening of two additional restaurants – "Ralph's" at 173 Boulevard Saint-Germain, Paris flagship store in 2010 and "The Polo Bar" at Polo's flagship in New York in 2015.[30]
In 2000 the company launched polo.com as its website and online shop, through RL Media (a cooperation between Ralph Lauren and NBC). In 2007, Ralph Lauren Corporation acquired the NBC share of RL Media and the web site was relaunched as ralphlauren.com. In 2008, Ralph Lauren Corporation launched a brand called American Living, exclusively for JCPenney. It was the largest cross-category brand launch in the history of Ralph Lauren and JCPenney. On September 29, 2015, it was announced that Stefan Larsson would replace the company's founder, Ralph Lauren, as CEO in November. Lauren will stay on as executive chairman and chief creative officer.[31][32]
Lauren has appeared on over 100 magazine covers including Architectural Digest, GQ, Forbes, Town & Country, TIME and Vogue.[citation needed]
On December 20, 1964, Lauren married Ricky Ann Loew-Beer in New York City. She is the daughter of Margaret Vytouch and Rudolph Loew-Beer. The two had met six months earlier, in a doctor's office where she was working as a receptionist; on alternate days, she was teaching dance.[34] She is the author of The Hamptons: Food, Family and History.[35] The Laurens are members of the Park Avenue Synagogue in Manhattan, leading the synagogue's capital campaign that ended in 2019.[36]
His cars have won "Best of Show" at the Pebble Beach Concours d'Elegance twice, his 1938 Bugatti Type 57SC Atlantic won in 1990 and his 1930 Mercedes-Benz SSK "Count Trossi" roadster won in 1993. In 2005 his collection was displayed at Boston's Museum of Fine Arts.[50] Seventeen cars from his collection were exhibited at the Musée des Arts Décoratifs, Paris, in 2011.[51] In 2017, Lauren's now $600 million dollar car collection took center stage during New York Fashion Week.
Philanthropy
Lauren has focused a substantial amount of his philanthropy to address cancer. In 1989, he co-founded the Nina Hyde Center for Breast Cancer Research at Georgetown University Hospital in Washington D.C. in memory of the late Post fashion correspondent, Nina Hyde.[52] He served as chairman and created the name and symbol for Fashion Targets Breast Cancer, a charitable initiative of the CFDA that founded in 1994 that marshals the goodwill and services of the fashion industry to raise public awareness and funds for breast cancer internationally.[53] In 2003, Lauren supported the establishment the Ralph Lauren Center for Cancer Care and Prevention in Harlem, Manhattan, New York City. The Center is a collaboration between Ralph Lauren, Memorial Sloan-Kettering, and North General Hospital in Harlem.[54] In 2014, the Ralph Lauren Corporation partnered with the Royal Marsden, the largest and most comprehensive cancer center in Europe, to develop a world-class breast cancer research facility.[55] They opened the Royal Marsden Ralph Lauren Center for Breast Cancer Research in 2016.[56] In 2023, the Ralph Lauren Center for Cancer Prevention was opened at the Lombardi Comprehensive Cancer Center of Georgetown University.[57]
In 2000, the Ralph Lauren Corporation launched its Volunteer Program, which energizes employees and creates meaningful connections with the communities in which they work.[58] On Friday, September 15, Ralph Lauren Corporation launched the Pink Pony Campaign, a national initiative to reduce disparities in cancer care by raising awareness as well as enhancing prevention, screening, and treatment in poor and underserved communities.[59] Similarly, in 2006, the Polo Jeans G.I.V.E. (Get Involved, Volunteer, Exceed) campaign was created to inspire and encourage community service through volunteerism by supporting the efforts of dedicated volunteers and their causes, including Habitat for Humanity.[60]
The Polo Ralph Lauren Foundation established the American Heroes Fund following the September 11th attacks to allow Polo's 10,000 employees worldwide, as well as their customers, the opportunity to participate in the relief effort.[61]
The Polo Fashion School was established in 2004, in which company executives work with inner-city youth to offer insights into the fashion business.[62]
As recently as 2012, with a $35,800 donation to the Obama Victory Fund, Lauren made regular small donations to U.S. Democratic candidates.[65] In 2022, the Ralph Lauren Corp, through individuals, donated $63,000 to Democratic organizations and individuals.[66]
Awards and honors
Year
Award & Honor
1970
A jury of men's fashion editors select Lauren to receive the Coty Award for the highest creativity of the year in men's fashion design.[67]
1973
Ralph Lauren wins his second Coty Award for menswear. It is the first time a menswear designer has been a two-time Coty winner.[68]
1974
Ralph Lauren wins his first Coty "Winnie" Award for womenswear.[69]
Ralph Lauren enters the Coty Hall of Fame for Menswear, and also wins his second Coty Award for Womenswear, the first time a designer has won awards for both menswear and womenswear in the same year.
1977
Ralph Lauren receives the Coty Hall of Fame award for womenswear.[71]
1979
Ralph Lauren receives a special citation for his direct influence in establishing American fashion on a worldwide basis.[72]
1981
At the first Council of Fashion Designers of America award ceremony, Ralph Lauren wins his first CFDA Fashion Award.[73]
1985
Ralph Lauren receives the Menswear Association of America's Designer Achievement Award.[74]
1987
At the CFDA Awards, Ralph Lauren is awarded 1986 "Retailer of the Year" for transforming the cinematic feel of his clothing into a physical environment.[75]
1988
Pratt Institute awards Ralph Lauren with an honorary Doctorate of Fine Arts.[76]
1989
Ralph Lauren receives The American Academy of Achievement's Golden Plate Award in 1989 for fashion and design. The Awards are presented annually by the Academy of Achievement to approximately 25 recipients, chosen for their exceptional accomplishments in the sciences, professions, business, industry, arts, literature, sports, entertainment, and public service.[77][78]
1992
Ralph Lauren receives the first-ever CFDA Lifetime Achievement award—an honor created specifically for him and presented with heartfelt recognition by Audrey Hepburn.[79]
1995
Ralph Lauren receives the CFDA Award for Womenswear Designer of the Year.[80]
1996
Ralph Lauren is honored with the Nina Hyde Center for Breast Cancer Research's first Humanitarian Award, which is presented to Lauren by Princess Diana.[81]
1996
Receives an Honorary Doctorate of Humane Letters from Brandeis University for his commitment to arts and education, and for his prominent role in the fight against breast cancer.[82]
1996
Ralph Lauren receives the CFDA Award for Menswear Designer of the Year.[67]
1997
Ralph Lauren wins CFDA's Award for Humanitarian Leadership in recognition of his commitment to fighting breast cancer.[83]
2000
In celebration of his contribution to American style, Ralph Lauren is among the first designers inducted into the Fashion Walk of Fame in the center of New York City's Fashion District.(Garment District, Manhattan)[84]
2003
Ralph Lauren Corporation receives a Restore America Heroes award from The National Trust for Historic Preservation.[85]
Ralph Lauren tops the list for the global apparel industry category for the first time in Fortune's "World's Most Admired Companies" 2012."[90]
2014
The Company's "The Dog Walk Campaign" wins the Clio Image Award in the category for Partnerships and Sponsorships, while the Omotesando RRL Store in Tokyo, Japan, wins for the category of Architectural Design.[91]
2014
The Smithsonian presents Ralph Lauren with the James Smithson Bicentennial Medal. The medal recognizes Lauren's lifetime contributions to American entrepreneurship, artistry, and creativity as well as acknowledging the critical leadership role Lauren played in helping preserve the Star-Spangled Banner as part of "Save America's Treasures" initiative established by Hillary Clinton when she served as First Lady.[92]
2016
Ralph Lauren and Leonardo DiCaprio are honored at the 50th Anniversary Riverkeeper Fishermen's Ball at Chelsea Piers in New York City.[93]
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