The 1989–90 Kentucky Wildcats men's basketball team represented University of Kentucky in the 1989–90 NCAA Division I men's basketball season. The head coach was Rick Pitino[2] and the team finished the season with an overall record of 14–14.[3] Coming off the controversy of the Eddie Sutton scandal,[4] the NCAA banned the Kentucky Wildcats from television for one season. The NCAA sanctions placed on the program would also ban any postseason competition for two years and a three-year probational period.[5] Pitino knew this and still took the challenge of making this team successful despite the many deficient parts of the program.
Coming off a decent season in the NBA with the Knicks, Pitino missed the college experience and felt that Kentucky would be the most interesting choice.[6] Pitino was reportedly offered six million dollars for a seven-year contract with Kentucky.[7] Coming into the new season, not all of Kentucky's players were completely committed to playing due to the program being in shambles. Some players were reported to have skipped class or not put forth 100% effort into practices. Ironically, the students that did not compete were focusing more on their grades so they could graduate.[8] Despite Rick Pitino's intense coaching effort, the season included many difficult moments for the Wildcats, including a 150–95 loss to Kansas (which is the largest margin of defeat in Kentucky history).[9] Despite all these obstacles, the Wildcats finished with a respectable .500 record, and Pitino was named SEC Coach of the Year (for the first of three times) for guiding Kentucky to a 10–8 record in conference and was named the Basketball Times National Coach of the Year in 1990.[10]
^Associated Press. “Kentucky Put on 3 Years’ Probation: NCAA Bans Postseason Play 2 Years, Orders Limited Wildcat Scholarships.” Los Angeles Times. 9 May 1989. Kentucky Put on 3 Years' Probation : NCAA Bans Postseason Play 2 Years, Orders Limited Wildcat Scholarships - Los Angeles Times (latimes.com). Accessed 3 December 2021
^Hau, David A. “Assistant Smith brings knowledge of Southern high schoolers to staff.” Kentucky Kernel, 27 November 1989. https://exploreuk.uky.edu/catalog/xt76m9022798. Accessed 23 September 2021.