Albion won eight and drew two of their last ten league games and sealed promotion by beating Crystal Palace on the final day of the season. The club's success was built on a solid defence; although only 12th in the division in terms of goals scored, they conceded just 29 times, the fewest goals the club has ever conceded in a league season of 42 or more games. The team kept a club record 27 clean sheets (24 of which were in the league), including 17 1–0 wins (15 in the league).
The £7.5 million East Stand at the club's home ground, The Hawthorns, was completed in time for the start of the season. It replaced the old 'Rainbow Stand', which had been built in 1964.[1]
Kit
West Bromwich Albion retained the previous season's kit, manufactured by Patrick and sponsored by the West Bromwich Building Society.
Players
First-team squad
Note: Flags indicate national team as defined under FIFA eligibility rules. Players may hold more than one non-FIFA nationality.
^Fox was born in Norwich, England, and played for the England B team, but also qualified to represent Montserrat internationally and would make his international debut for Montserrat in 2004.
^Johnson was born in Bristol, England, but also qualified to represent Wales internationally and made his international debut for Wales in 1998.
^Roberts was born in Park Royal, England, but also qualified to represent Grenada internationally through his father and made his international debut for Grenada in 1998.
^Moore was born in Birmingham, England, but also qualified to represent Jamaica internationally and made his international debut for Jamaica in 1999.
^Dobie was born in Workington, England, but also qualified to represent Scotland internationally and made his international debut for Scotland in 2002.
^Benjamin was born in Kettering, England, and represented them at U-21 level, but also qualified to represent Jamaica internationally and would make his international debut for Jamaica in November 2002.