"Beetlebum" is a song by English alternative rock band Blur. It was released on 20 January 1997 as the lead single from the band's eponymous fifth album, Blur (1997). Written about Blur frontman Damon Albarn's experiences with heroin, the song features Beatles-influenced music and a mood that Albarn described as "sleepy" and "sexy". Despite fears of the song's uncommercial nature, the single debuted at number one on the UK Singles Chart, becoming Blur's second track to top the chart. It has since appeared on several Blur compilations.
Background
"Beetlebum" was inspired by heroin and the drug experiences Damon Albarn had with his then-girlfriend, Justine Frischmann of Elastica.[2][3] Albarn reflected, "That whole period of a lot of people's lives was fairly muddied by heroin for a lot of people. And it's sort of, it's in that place. And a lot of stuff was at that time."[4][5] He has stated in an interview with MTV that the song describes a complicated emotion, sort of "sleepy" and sort of "sexy".[6]
Rolling Stone hypothesises that the song's title is a reference to the phrase "chasing the beetle", further linking the song to Albarn's experimentation with drugs. Albarn commented, "I'm not sure what a Beetlebum is. It's just a word I sang when I played the song to myself. I asked the others if I should change it, but they said no. If it felt right, we decided that we wouldn't tidy it up like we've done in the past. It's about drugs basically."[7] Producer Stephen Street later commented, "I didn't know Beetlebum was about heroin. I thought it was just something he’d made up!"[8] A 2023 article in Dig! points out that "Beetlebaum" is "the name of a horse in comedian Spike Jones’ parody of the William Tell Overture, released as a single in 1948."[9]
Bassist Alex James explained of the song, "I think 'Beetlebum' is representative of the fact that as the band's got older, the songs have become more simple. Now we can play them with a lot more feeling."[10] Street similarly pointed to the song as a pivotal one for the band, commenting, "Listening back to Damon Albarn’s vocals on 'Beetlebum' for the first time, I had tears in my eyes, thinking: 'This is special'."[11]
Because of its stylistic differences from Blur's previous singles, "Beetlebum" was expected to be a commercial disappointment. As James recalls, "When we first took it around, 'Beetlebum' was perceived as commercial suicide."[10] Despite these fears, "Beetlebum" sold 120,000 copies in the UK during its first week on sale, becoming the band's second number-one single (after "Country House").[13][14] The song also reached the top 10 in several European countries as well as number 13 on the Canadian RPMAlternative 30 ranking.[15]
The "Beetlebum" music video was directed by Sophie Muller.[16] The downbeat video[10] combines a performance of the song in a room in a tall building with computer-generated zoom-outs from the set showing the Earth in the centre of kaleidoscopic patterns. Alex James' cigarette and Dave Rowntree's Coke can are censored, although in a version of the video more recently released, both of these items are uncensored. The video concludes with the camera zooming out of the room to show a shot of the River Thames and London's skyline.[7]
^Andrew Smith (10 March 2002). "Interview: Justine Frischmann: Elastica limits". The Observer. The Guardian. Then, in early 1997, Blur had a hit with a single called 'Beetlebum', which, after being pressed in these very pages, Albarn reluctantly admitted to be about heroin.
^Will Lovelace, Dylan Southern (directors) (19 January 2010). No Distance Left to Run (Motion Picture). Pulse Films.
^Bristow, Sophy (12 September 1997). "Not just a pretty face". The List. Edinburgh: List Publishing Ltd. Archived from the original on 21 December 2023. Retrieved 21 December 2023 – via Damon Albarn Unofficial Archive. The latest, eponymous album — complemented by the moody, band-focused videos of Sophie Muller — has helped Blur to break into that transatlantic market.
^Beetlebum (UK CD2 liner notes). Blur. Food Records, Parlophone. 1997. CDFOODS 89, 7243 8 83570 2 9.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
^Beetlebum (UK limited 7-inch single sleeve). Blur. Food Records, Parlophone. 1997. FOOD 89, 7243 8835707 4.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
^Beetlebum (Japanese CD single liner notes). Blur. Food Records, Parlophone. 1997. TOCP-40021.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)