The station signed on in 1928 as CJRW, at 600 AM. As with most early AM radio stations, it changed frequencies several times (see NARBA). It permanently settled at 630 in 1935 and adopted the call signCKRC in 1943. The station was affiliated with the Canadian Broadcasting Corporation's Dominion Network from 1944 until the network dissolved in 1962.
In 1993, CKRC was purchased by two of its employees, Sales Executive Terry O'Rourke and General Manager Bill Gorrie. They owned and ran the station for 3 years.
Former "Bob FM" logo used from March 2002 to May 2021.
On March 4, 2002, CFWM became the first radio station in Canada to adopt an adult hits format and gave birth to the "Bob FM" brand (which has been credited as one of the inspirations behind the more famous "Jack FM" branding).
In 2007, CFWM, along with the other CHUM Limited stations, were sold to CTVglobemedia (now Bell Media). Longtime Winnipeg morning show hosts Beau & Tom (since 1989) moved from CHIQ-FM to CFWM. On August 31, 2009, Frazier, who previously hosted the morning show on CHIQ with Beau & Tom from 1995 to 2000, rejoined Beau & Tom on CFWM.[1]
On January 4, 2011, CFWM's morning show and CHIQ-FM's past morning show switched stations, putting Beau, Tom and Frazier back on CHIQ.[2]
On May 18, 2021, the station rebranded under Bell's national adult hits brand Bounce, with no change in format.[3]
Past personalities
Bob Washington, a personality on the station during the CKRC era, was well known outside of Winnipeg as the "voice" of K-tel, a Winnipeg-based direct response advertising company.[4]
Bill Walker, who later became one of the most recognizable television hosts of the 1950s and 60s, was morning man of CKRC from 1951 to 1955.[5]
Other notable personalities from the CKRC era include Doc Steen, Boyd Kozak, Jim Paulson, Scott Walker (Bill's son), Bernie Pascal, Billy Gorrie, Bryan Fustukian (as Vik Armen) and Buster Bodean.
