Ward was raised in a strict environment in which drag was not considered normal.[5] He came out to his parents by writing a letter before leaving home for a week, after which his parents individually took him for a drive and talked but did not discuss his sexual orientation after that incident.[4] He said of his early life: "Growing up [being gay] did affect me. I don't think I was completely sane at all."[5]
Ward qualified as a mental health nurse in 2015.[9] He began performing as Cherry Valentine in 2016, while still working in a children's psychiatric intensive-care unit and with adults with Huntington's disease.[4] Ward chose the stage name "Cherry Valentine" for his drag alter ego, after considering several options.[10] The name was inspired by cherry-scented bath wash and his grandmother's liking for sherry. According to The Economic Times, "Valentine" was added because of his fondness for Valentine's Day.[11]
In December 2020, Cherry Valentine was announced as one of twelve contestants in the second series of RuPaul's Drag Race UK.[12] In an interview for the show, she said working as a nurse "has put me in that right position where I'm able to understand people a bit more, and if you're a drag queen, you're working with people. By understanding people, you're going the extra mile".[9] Cherry Valentine failed to impress judges with her performance in the second episode's Rusical.[13] By placing in the bottom two, she had to lip-sync to "Memory" by Elaine Paige from the musical Cats (1981) against Tayce. Cherry Valentine lost the lip-sync and was eliminated from the competition, placing twelfth.[4][14]
When filming for the show was halted during the COVID-19 pandemic, Ward returned to work in the National Health Service (NHS) to assist in relief efforts and the UK's deployment of vaccines.[15][16] In "Queens on Lockdown", a special episode of the series that explores the contestants' lives during the COVID-19 pandemic, Cherry Valentine discussed returning to work in the NHS.[17]
Alongside fellow eliminated contestants Joe Black and Asttina Mandella, she appeared in the fifth episode—the first to be filmed post-lockdown—"The RuRuvision Song Contest" for a chance to return to the competition and replace Veronica Green, who was forced to withdraw after testing positive for COVID-19. The remaining contestants voted for Joe Black to return.[18] All contestants appeared in the final episode to perform to RuPaul's song "A Little Bit of Love" (1997).[19] Cherry Valentine's last appearance on the series was in the grand finale alongside the entire cast.[20] Sam Damshenas of Gay Times said her run on the show was "short-lived" but "the star won the hearts of viewers with her fierce aesthetic and charismatic confessionals, as well as her inspiring journey from traveller to drag superstar".[13]
Following Drag Race UK, Cherry Valentine released the dance-pop tracks "Aesthetic" and "Iconic" as singles in 2021.[21] She also appeared in music videos for "My House" by Jodie Harsh,[22] and "Good Ones" by Charli XCX in 2021.[23] In February 2022, she and the rest of the series's contestants embarked on RuPaul's Drag Race UK: The Official Tour.[24][25]
Cherry Valentine was the subject of the second series premiere of God Shave the Queens, a documentary about the tour. The episode saw Ward reflect on his 2022 documentary Cherry Valentine: Gypsy Queen and Proud about being raised as an English Traveller.[26] It was the first time he had returned to the Traveller community since he left home at 18.[3] He was "absolutely terrified" to make the film and was "unsure 'which route to go down' due to a significant lack of mainstream attention and education on LGBTQ+ Travellers", according to Damshenas, who also said the documentary "received widespread critical acclaim".[21] Ward has been credited as the first contestant on the Drag Race franchise to address his Romani heritage (series 1 winner The Vivienne has since also acknowledged her Romani background).[27][28][29]
Personal life
Described as genderfluid[6] and queer,[21] Ward used he/they pronouns when not in drag.[30] As part of the LGBTQ community, Ward hid his Traveller heritage because he feared he might receive "hate or backlash".[5]
Death
Iconic: The Cherry Valentine Memorial Concert was held at the Clapham Grand in London.
A series 4 episode of Drag Race UK featured an in memoriam segment following the regular credits, the Cherry's Legacy Fundraiser on GoFundMe exceeded its £10,000 goal, and the organisers of RuPaul's DragCon UK announced that a condolence book would be dedicated to Cherry Valentine. In October 2022, Cherry Valentine's production company Throne Events announced a memorial concert to be held at Clapham Grand in London in November. Tickets to Iconic: The Cherry Valentine Memorial Concert were made available at no cost, with donations benefitting his legacy fund and mental health charities.[40][41] The livestreamed concert featured performances by Drag Race UK contestants Elektra Fence and Joe Black, as well as the group Traveller Pride. Attendees had the chance to pay their respects by scattering rose petals around Cherry Valentine's entrance look on the show.[42] In 2024, Tia Kofi paid tribute to Cherry Valentine on series 2 of RuPaul's Drag Race: UK vs. the World, by wearing an outfit inspired by the latter's red promo look for Drag Race UK.[43]
