The film's plot overlaps with less than 100 pages of the novel Elmer Gantry, deleting many characters and fundamentally changing the character and actions of female evangelist Sister Sharon Falconer, as played by Simmons. The character of Sharon Falconer was loosely based on elements in the career of the Canadian-born American radio evangelist Aimee Semple McPherson, who founded the Pentecostal Christian denomination known as the International Church of the Foursquare Gospel in 1927.[Note 1] In addition, a plot point from the end of the novel is incorporated into Gantry and Lulu Bains's relationship, fundamentally changing the fates of both characters.
Plot
Elmer Gantry is a hard-drinking, fast-talking traveling salesman with a charismatic personality who infuses biblical passages and fervor into his pitches as a way to ease and collect money. He is drawn to the roadshow of Sister Sharon Falconer and is immediately attracted to the revivalist's saintly aura. As the troupe leaves town for Kansas, Gantry sweet talks her naïve assistant Sister Rachel into disclosing information regarding Falconer's past, which he uses to con his way into her good graces. He joins the troupe preaching "Christ in commerce" and how he is a saved salesman.
Gantry and Falconer develop a "good cop/bad cop" routine, with Gantry telling the audience members that they will burn in Hell for their sins and Falconer promising salvation if they repent. Because of Gantry's fire and brimstone sermons, the group comes to the attention of the church council in Zenith, Winnemac, a larger city. Though Falconer's manager Bill Morgan does not think that she is ready to preach outside of the smaller venues, Gantry convinces her to go to Zenith. They meet with the church leaders, most of whom are wary of turning religion into a spectacle as Gantry does, but he convinces them that the churches must earn money to stay open and can increase their membership only if prospective members are first won over to Christ by attending Gantry's colorful revival meetings.
Travelling along with Falconer is big-city reporter Jim Lefferts, who is torn between his disgust for religious hucksterism and his admiration for Gantry's charm and cunning. As Gantry's sermons bring Falconer's group to larger venues, Lefferts writes a series of articles labeling the revival a sham, and reveals that neither Falconer nor Gantry has any credentials. Falconer eventually admits to Gantry that her real name is Katie Jones, and that her origins are humbler than she publicly admits. Falconer also becomes Gantry's lover and loses her virginity to him.
The success of the Falconer-Gantry team comes to the attention of Lulu Bains, who became a prostitute when her youthful affair with Gantry ruined her standing in her minister father's eyes and Gantry ditched her. Acting as a moralist, Gantry unwittingly invades the brothel where Lulu works, but sends the prostitutes out of town when he sees Lulu. When he meets Lulu privately after she phones him, Lulu wants revenge against Gantry for running out on her in Kansas. Her love for Gantry returns, however, when confronting him, and they embrace. A hidden photographer planted by Lulu records their embrace, but Gantry's love for Falconer prevents him from consummating his relationship with Lulu. Lulu proceeds to frame Gantry out of jealousy for his love for Falconer. Lulu blackmails him, and Falconer is asked to bring $25,000 in exchange for the negatives of the incriminating pictures. Falconer brings the money, but Lulu refuses to accept it, and the pictures are then printed on the front page of the town's newspaper.
Lulu had at first offered Lefferts the exclusive story of Gantry's supposed sexual indiscretion, but he refused, shrugging off the pictures as merely proof that Gantry is as human as anyone else. An angry mob ransacks the tent revival following the publication of the incriminating photos in another newspaper, with Lulu witnessing Gantry's humiliation. As the mob curses Gantry and smears him with eggs and produce, Lulu is emotionally shaken and flees the scene. She returns to the brothel, which is now in a dilapidated state from Gantry's publicity stunt. Her pimp is there to collect the $25,000, but when Lulu tells him that she did not take Falconer's money, he beats her. Gantry comes to Lulu's rescue. He disposes of the pimp and apologizes to Lulu, who then publicly confesses to having framed Gantry.
Gantry returns to Falconer as a capacity crowd of followers fills her new tabernacle following Gantry's redemption in the press. Falconer declines Gantry's request to abandon her soul-saving ventures, insisting that she and Gantry were brought together by God to do His work. After Falconer appears to cure a follower of deafness, a fire that had been smoldering erupts suddenly. Unable or unwilling to see past her own religious zeal as flames engulf her tabernacle, Falconer remains on the premises and dies. The next day, Gantry, saddened by Falconer's death, leads a spiritual with her followers after their prodding. Morgan asks Gantry to continue Falconer's ministry, but Gantry replies, "When I was a child, I understood as a child and spoke as a child. When I became a man, I put away childish things" (1 Corinthians 13:11). His valise in one hand, Bible in the other, and a smile on his face, Gantry strides away.
In a contemporary review for The New York Times, critic A. H. Weiler was overwhelmingly positive in his assessment, calling the film "... a living, action-packed, provoking screen study, largely devoid of the novel's polemics, that captures both the eye and mind" and writing: "It is a complex story, running nearly two and a half hours, but its length is hardly noticeable since its many vignettes, each sharply presented, are joined into a theme that somewhat changes Gantry, Sister Falconer, et al. from Lewis' conception but has them shape up as forceful, and often memorable, individuals."[2]
The film has a 94% "fresh" score on review aggregator Rotten Tomatoes.[3]
^From the AFI Catalog for this film under the History tab: A 21 Nov 1958 memo in the PCA file specifies that [George] Shurlock considered the film’s first draft to be in violation of the Code. In response (and in accordance with Lancaster’s age), according to a modern interview with Brooks, the writer-director adapted the story to focus on Gantry’s middle years, changed Falconer into a sincerely religious figure, converted Jim Lefferts from a seminary student to an atheist reporter, and most importantly, portrayed Gantry as not an ordained minister. This change sidestepped Code restrictions disallowing ministers to be portrayed in a negative light. In a 24 Nov 1958 memo, Brooks noted that he retained the story’s 1920s setting to avoid any identification with contemporary religious leaders.
References
^"All-Time Top Grossers", Variety, 8 January 1964, p. 69.
Wheeler Winston Dixon. "Cinematic Adaptations of the Works of Sinclair Lewis." Sinclair Lewis at 100: Papers Presented at a Centennial Conference. Ed. Michael Connaughton. St. Cloud: St. Cloud State University, 1985. 191–200.