GoodPop

GoodPop
TypePrivate
IndustryFood Processing
FoundedAustin, Texas, United States (2009)
FounderDaniel Goetz
HeadquartersAustin, Texas, United States
ProductsFrozen fruit pops, shelf-stable freezer pops, frozen novelties
Number of employees
11-50

GoodPop is an American frozen novelty and confectionery company headquartered in Austin, Texas.[1] It is a Certified B Corporation.[2] The company produces fruit pops, shelf-stable freezer pops, and dairy and non-dairy frozen desserts.[3] GoodPop was founded in 2009 by then University of Texas student Daniel Goetz.[4]

History

GoodPop began selling its products at farmers markets in Austin in 2009.[5]

GoodPop products have been certified by The Non-GMO Project since 2014; the company states it was the first frozen novelty brand to achieve the certification.[6]

Products

GoodPop's products are made with fruit juice, no added sugar, and plant-based ingredients, in addition to non-dairy and dairy-based frozen desserts.[7] Its products are made with organic or non-GMO ingredients and contain 150 calories or less per serving.[8] GoodPop products are sold in more than 20 flavors at retailers including Whole Foods, Sprouts, Publix, Walmart, Kroger, and Costco.[9]

In 2025, GoodPop introduced Electrolyte Freezer Pops, shelf-stable pops made with fruit juice and added electrolytes with no added sugar. In 2026, the company launched Fruit Sours, a line of sour frozen fruit pops with a patent-pending candy coating.[9]

In June 2025, a TikTok video posted by content creator Eli McCann about his husband's enthusiasm for the company's Watermelon Pop received more than two million likes. GoodPop subsequently entered a paid brand partnership with McCann; the campaign was covered by Ad Age as an example of a brand responding to unprompted social media attention.[10]

Social impact initiatives

GoodPop operates a 501(c)(3) nonprofit, the Pledge Good Foundation, which supports causes including equity and inclusion, the environment, food security, and animal rights.[11][12]

In 2022, GoodPop and the Pledge Good Foundation said they had donated 1.5 million meals in the United States through their partner Feeding America.[13]

GoodPop is a sponsor of the United States chapter of Good Deeds Day, an international volunteering initiative held annually in April.[14]

In April 2023, GoodPop received Plastic Neutral Certification from 4ocean, an ocean cleanup organization, which the company describes as the first such certification granted to a food brand. GoodPop states the partnership has offset more than 500,000 pounds of plastic.[15]

In July 2025, GoodPop co-founded the Good Food Collective, a coalition of more than 25 food brands, organizations, and nutrition experts describing its focus as transparency in the food industry; founding members included LesserEvil, Quinn, and the branding agency Interact. The coalition submitted a formal comment to the FDA's proposed rulemaking on front-of-package nutrition labeling before the public comment period closed on July 15, 2025.[16]

See also

References

  1. ^ Fabricant, Florence (2014-08-12). "To Lick: Organic Ice Pops Without the Guilt". The New York Times. Retrieved 2014-08-12.
  2. ^ "GoodPop - Certified B Corporation - B Lab Global".
  3. ^ Staff, Nosh (2023-04-17). "Distribution: GoodPop Rolls Out To Walmart; Vacadillos Launches New Products at 7-Eleven". Nosh.com. Retrieved 2026-07-04.
  4. ^ Cahalan, Rose (2011-08-19). "UT Alum's GoodPops are Sweet Treats for Grown-Ups". Texas Exes. Retrieved 2014-04-04.
  5. ^ "GoodPop Cleans up Another Classic Frozen Treat with New Organic Junior Pops". 22 March 2022.
  6. ^ "Non-GMO Participating Products". The Non-GMO Project. Archived from the original on 2014-10-23. Retrieved 2014-10-22.
  7. ^ GoodPop®. "GoodPop® | GoodPop | Cleaned Up Classics, Ice Pops + Dairy-Free Snacks". GoodPop®. Retrieved 2023-07-16.
  8. ^ "Buy GoodPop Products at Whole Foods Market".
  9. ^ a b "GoodPop Introduces First Sour Pops made from Real Fruit, with Patent-Pending Candy Coating | Refrigerated & Frozen Foods". www.refrigeratedfrozenfood.com. Retrieved 2026-07-04.
  10. ^ "How GoodPop popsicles capitalized on a viral superfan". adage.com. Retrieved 2026-07-04.
  11. ^ "Goodpop Wants to Make Good Deeds Go Viral on Tiktok with #Pledgegood". 17 September 2021.
  12. ^ "GoodPop is Making Good Deeds Go Viral on Tiktok with #PledgeGood".
  13. ^ "GoodPop Donates 1.5 Million Meals Through Its Pledge Good Foundation and Partnership with Feeding America®" (Press release).
  14. ^ "USA - in Partnership with Goodpop - Good Deeds Day".
  15. ^ "First Plastic Neutral Product Certification for Food Brand". Packaging Digest. Retrieved 2026-07-04.
  16. ^ Brandon, Elissaveta M. (2025-07-22). "This new front-of-package nutrition label is designed to make us healthier". Fast Company. Archived from the original on 2025-10-16. Retrieved 2026-07-04.

Content Disclaimer

Informasi ini disarikan dari Wikipedia dan disajikan kembali untuk tujuan edukasi. Konten tersedia di bawah lisensi CC BY-SA 3.0. Kami tidak bertanggung jawab atas ketidakakuratan data yang bersumber dari kontribusi publik tersebut.

  1. The information displayed on this website is sourced in part or in whole from Wikipedia and has been adapted for the purpose of restating it. We strive to provide accurate and relevant information, however:
  2. There is no guarantee of absolute accuracy. Wikipedia is an open, collaborative project that can be edited by anyone, so information is subject to change.
  3. It is not intended to constitute professional advice. The content displayed is for informational and educational purposes only. For important decisions (e.g., medical, legal, or financial), please consult a professional.
  4. Content copyright. Wikipedia is licensed under the Creative Commons Attribution-ShareAlike License (CC BY-SA). This means that content may be reused with appropriate attribution and shared under a similar license.
  5. Responsible use. Any risk arising from the use of information from this website is entirely the responsibility of the user.