On stage, Bernardi appeared in many Broadway musicals. He was nominated for two Tony Awards for his performances in the original production of Zorba and the 1981 revival of Fiddler on the Roof.
His career as a performer was affected by his being blacklisted for alleged involvement in the Communist Party in the 1950s.[citation needed]
From 1958 to 1961, Bernardi co-starred with Craig Stevens in Blake Edwards's television series Peter Gunn.[4]: 827 He received his sole Emmy nomination, for Best Supporting Actor (Continuing Character) in a Dramatic Series - 1959,[5] for his portrayal of somber police Lieutenant Jacoby.
In 1961, Bernardi guest-starred in a Bonanza episode ("The Smiler") as Clarence Bolling, the vengeful brother of a murdered man.
In 1963, he was cast as Mr. Otis, a teacher who mostly ignores his students, in the episode "I Don't Even Live Here" of the NBC education drama series Mr. Novak starring James Franciscus.
Bernardi starred in the CBS sitcom Arnie (1970-1972).[4] He starred for two years as someone plucked from the loading dock of a flange company to become an executive. He was nominated for Golden Globe Awards for Best Performance by an Actor in a Television Series - Musical or Comedy in 1971 and 1972.[6]
Bernardi was a noted voiceover artist and narrator with hundreds of films, commercials and cartoons to his credit and was the original voice of StarKist Tuna animated character "Charlie the Tuna" as well as the original voice of the Jolly Green Giant and was also the narrator of a long-running Tootsie Pop commercial, saying, "How many licks does it take to get to the Tootsie Roll center of a Tootsie Pop? The world may never know."[7]
Herschel Bernardi also had two minor record hits, 1967's "If I Were a Rich Man", reflecting his success as Tevye, and 1971's "Pencil Marks on the Wall".
In 1961, the Vanguard Recording Society issued "Chocolate Covered Matzohs", recorded 'live' in front of an audience at the Valley Cities Jewish Community Center of Los Angeles, California, which was a collection of sentimental and wryly humorous tales in Yiddish and English of Jewish immigration into the U.S. at the turn of the 20th century and also featured some songs.
Death
Bernardi died in his sleep of a heart attack in Los Angeles on May 9, 1986, at age 62.[8][3]