Irish Spring

Irish Spring
Logo since 2022
Irish Spring green soap
Product typeDeodorant soap
OwnerColgate-Palmolive
CountryUnited States
Introduced1970; 56 years ago (1970)
MarketsWorldwide
Websitewww.irishspring.com

Irish Spring is an American brand of deodorant soap owned by Colgate-Palmolive. It was first introduced in Germany in 1970.

History

Irish Spring was launched in Germany in 1970 and in the US in 1972. Until 1990, Irish Spring soap bars only came in one scent (known internally as "Ulster Fragrance"[citation needed]), but the Colgate company has since branched out into several niche varieties and scents. Irish Spring deodorants and shaving products were manufactured until the 1980s.[citation needed] In 2007, Irish Spring body wash was introduced.[citation needed] In addition, in 2011, Irish Spring deodorant was reintroduced as part of Colgate-Palmolive's Speed Stick brand of products.[citation needed]

In 1986, the soap changed its formula, included a different scent, and added skin conditioners.[contradictory][citation needed]

The soap line underwent rebranding in February 2022, which saw the original variant renamed to "Original Clean," and debuted with a new logo and redesigned packaging designed by agencies Chase Design Group and Tin Horse.[1]

Variants

Irish Spring currently has ten variants:[2]

  • Original Clean
  • Moisture Blast
  • Active Scrub
  • 5 in 1
  • Charcoal Refresh
  • Aloe Mist
  • Ultimate Wake Up
  • Black Mint
  • Sage & Cedar
  • Mountain Chill

Irish Spring also has three “natural” variants:[3]

  • Relaxing Sandalwood & Hemp
  • Exfoliating Salt & White Birch
  • Hydrating Eucalyptus & Mint

References

  1. ^ "Irish Spring Gets Fresh New Look". HAPPI. February 8, 2022. Retrieved August 27, 2023.
  2. ^ "Irish Spring Body Wash for Men".
  3. ^ "Irish Spring Body Wash for Men".

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