Loja Canton is located in the southeast of the Province of Loja bordering the Podocarpus National Park and the Province of Zamora-Chinchipe in the east and south, and the cantons of Saraguro in the north, Catamayo, Gonzanama, and Quilanga in the west. The principal city is Loja which is also the provincial capital. It is also home to Vilcabamba, the "Valley of Longevity."