Long Live is the fourth studio album by The Chariot, released on November 23, 2010.[7]
Writing and recording
Prior to recording Long Live, Matt Goldman, the producer of all of The Chariot's albums to date, contacted the group in early 2010 and showed his interest in recording their next album live to analogmagnetic tape.[8] The act of recording an album live, as opposed to recording each instrument individually and digitally mixing it together later, has been used by The Chariot to achieve a more raw sound. This process was used entirely on their debut album, Everything Is Alive, Everything Is Breathing, Nothing Is Dead, and Nothing Is Bleeding in 2004.[8] At least one song off of Long Live was recorded in this manner.[7]
Release and promotion
Shortly after the release of their previous album, Wars and Rumors of Wars, the band held a contest for its promotion through their Myspace blog. Readers were instructed to obtain one of each of the band members' signatures through purchasing copies of Wars, since Wars' CD cases were hand-stamped and each was signed by a different member. The first five people to do so would have a track on the band's next album named after them. The "name" tracks, as they appear on Long Live, are in the order of the winners, from first to last.[citation needed]
Long Live was The Chariot's first album released through the newly formed label Good Fight Music after putting out their prior three studio albums through Solid State Records. Founded in early 2010, Good Fight was created by Paul Conroy and Carl Severson formerly of Ferret Music.[9] Vocalist Josh Scogin described working with a new label as "exciting" and "fresh," and also stated "So far, the relationship has been quite a pleasant one. We seem to be very much on the same page, and I am stoked to see what shakes loose."[7]Long Live was the ninth album released by Good Fight Music.[10]
A music video for the song "David De La Hoz" was released on October 19, 2010. The video was filmed live in a single take, and also features the guests Timbre playing the harp and Dan Smith of Listener performing spoken word poetry or Talk Music as Smith refers to it.[11]
In early 2011, The Chariot released a 7" vinyl single limited to 1,000 copies titled "Music of a Grateful Heart." The A-Side featured the song "Music of a Grateful Heart," which was an unreleased track from the Long Live sessions, and "Graciously," which is an extended alternate version of "The Audience." The B-Side features a laser etching of The Chariot's skull logo as seen on the band's merchandise and in the background of the album art for Long Live. "Music for a Grateful Heart" was pressed in four different colors limited to 250 copies each and are also hand numbered. The different pressings were each distributed through different means: from live performances, through the band's official webstore, local indie retailers and through Hot Topic.[12]