Media Prima Audio

Media Prima Audio
Formerly
  • Media Prima Radio Networks (2005–2018)
  • Ripple Media (2018–2021)
TypeSubsidiary
Industry
Founded3 October 2005; 20 years ago (2005-10-03)
HeadquartersBalai Berita, Bangsar, Kuala Lumpur, Malaysia
Area served
Nationwide
Key people
Nazri Noran (CEO)
ParentMedia Prima
Websitewww.mediaprima.audio

Media Prima Audio is a Malaysian radio network company which operates radio broadcasting services. Established in 2005, it is a wholly owned subsidiary of Media Prima Berhad. Media Prima Audio owns and manages 5 private radio stations which are transmitted through the FM (frequency modulation) radio spectrum.

As of November 2021, based on the October 2021 Gfk Radio Survey, Media Prima Audio is the most popular radio network in Malaysia with over 5 million listeners and 57 million digital listeners since its rival, Astro Audio.[1] As of April 2024, it became the most popular radio network in Malaysia with over 5.6 million listeners, according to a survey by the Nielsen and Consumer & Media View between January to December 2023.[2]

History

Media Prima Audio logo, used from 2 August 2021 to 31 July 2025.

Media Prima Audio began in 2005 as the Media Prima Radio Networks following the establishment of its first radio station, Fly FM.

It operates five commercial radio stations – Eight FM (formerly known as Wanita FM, One FM and 8FM), Kool FM (briefly known as Buletin FM and Kool 101), Fly FM, Hot FM (formerly known as WOW.fm and WaFM), Molek FM and a podcast – Audio+ (formerly known as Ais Kacang). Unlike Astro Radio and Radio Televisyen Malaysia (RTM) which have Tamil-language radio stations, Media Prima Audio does not have a Tamil-language radio station.

Media Prima Radio Networks was rebranded as Ripple Media in October 2018,[3] combining digital media, broadcasting and commerce. At the same time, it launches seven new digital assets - Dhia, Donna, Lunaria, The Laki, Likely, Chapters and Wakeke.[4][5][6]

On 2 August 2021, Ripple Media underwent rebranding exercise and changed its name to Media Prima Audio.[7][8]

Stations

Name Operator Language(s) Notes
Fly FM Max-Airplay Sdn. Bhd. English Launched on 3 October 2005
Hot FM Synchrosound Studio Sdn. Bhd. (formerly known as Tabah Cergas) Malay Launched on 6 February 2006
Eight FM One FM Radio Sdn. Bhd. (formerly known as Radio Wanita) Chinese (Mandarin and Cantonese) Launched on 19 January 2009 (as One FM)
2 August 2021 (as 8FM)
1 August 2023 (as Eight FM)
Kool FM Kool FM Radio Sdn. Bhd. (formerly known as Copyright Laureate) Malay Launched on 3 March 2016 (as Kool FM)
2 August 2021 (as Buletin FM)
3 July 2023 (as Kool 101)
3 November 2025 (reverted into Kool FM)
Molek FM Launched on 9 January 2022

See also

References

  1. ^ Entertainment, N. S. T. (2021-11-12). "#Showbiz: MPA radio network records 57 million in digital listenership | New Straits Times". NST Online. Retrieved 2021-12-15.
  2. ^ Atiqah Johari (30 April 2024). "Media Prima Audio Kukuh Kedudukan, Hot FM Kekal Radio No. 1 Dengan Lebih 4 Juta Pendengar Mingguan". XTRA. Retrieved 5 August 2024.
  3. ^ Janice Tan (2 August 2021). "RIPPLE refreshes name to Media Prima Audio, launches new mobile app brand". Marketing Interactive. Retrieved 3 August 2021.
  4. ^ Dennis Chua (17 October 2018). "Seven new platforms join Media Prima radio stations in Ripple". New Straits Times. Retrieved 9 August 2019.
  5. ^ Nabil Basaruddin (18 October 2018). "Radio wajah baru". Harian Metro. Retrieved 9 August 2019.
  6. ^ Sudirman Mohd Tahir (17 October 2018). "Ripple nama baru MPRN". Harian Metro. Retrieved 9 August 2019.
  7. ^ "#Showbiz: Ripple is now Media Prima Audio". New Straits Times. 2 August 2021. Retrieved 9 August 2021.
  8. ^ Georgie Joseph (2 August 2021). "RIPPLE kini dikenali Media Prima Audio". Harian Metro. Retrieved 9 August 2021.

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