Friday Night Knockout (visually known as MetroPCS Friday Night Knockout for sponsorship reasons) is the branding used for professional boxing telecasts broadcast on the cable network TruTV. This weekly broadcast was co-produced by HBO[1] and Turner Sports.
Coverage overview
What separated TruTV's broadcasts from the time buy deals done by Al Haymon’s Premier Boxing Champions on other networks is that advertising on TruTV was 100% sold by Turner Sports. In other words, Turner controlled all the advertising, including TV commercial time, digital inventory and sponsorships.[2]
TruTV's live boxing telecasts featured the first-ever domestic use of “Spidercam” technology,[10] which operates on a four-point system of cables from designated points beyond the corners of the boxing ring. It also has the ability to operate on a four-point system of cables from designated points beyond the corners of the boxing ring.
