A critical success, the program earned Streisand a contract for four additional television specials. Columbia launched a major advertising campaign to promote the subsequent album My Name Is Barbra, Two... coinciding with the October rebroadcast of the TV special.[1]
Streisand received unanimously positive reviews. The United Press International proclaimed "She is so great it is shocking. She may well be the most supremely talented and complete popular entertainer that this country has ever produced."[2]
The show was the 16th top ranked show in the Nielsen ratings report for April 26-May 9, 1965.[3]
Awards
My Name Is Barbra was nominated in six categories at the 17th Primetime Emmy Awards, winning five, including Outstanding Individual Achievement in Entertainment. The special also won the Directors Guild of America Award for Outstanding Directorial Achievement in Television.[4] The special earned Streisand her first Peabody Award.[5]