In 1944, George Prior commenced operating services in Batemans Bay with a 1936 Ford sedan. In 1946, Prior purchased his first bus, and in 1948 successfully tendered to provide services to Moruya Central School which also included a mail and freight run on the return journey.[1]
George Prior died in 1951 and Ron, along with his sister, inherited the business. Ron later bought his sister out. Gradually other operators were bought out. With the opening of Batemans Bay High School in April 1988, operations were refocussed. By 1992 the fleet had grown to 22 vehicles.[1]