The song's lyrics relate to dispute involving group's record label, Sony BMG, who wanted to cut ties with the band six records into an eight-record deal. Jay Kay confirmed this, following a performance of the song in London's Jazz Cafe in August 2008. [citation needed]
The video was filmed in London and it has two sections. The first features Jay Kay dancing and singing in his home studio; the second shows a man, later revealed to be Kay, wearing a space suit driving a dune buggy through London with an astronaut suit. The video ends where it starts, with the astronaut exiting at the subway station, the Piccadilly Circus tube station.