"Supreme" is a song by English singer Robbie Williams for his third studio album, Sing When You're Winning (2000). Chrysalis Records released the song as the third single from the album on 11 December 2000. Commercially, the single reached number four on the UK Singles Chart, topped the charts of Hungary and Poland, and peaked within the top 10 in six additional European countries and New Zealand.
The song became another success for Robbie Williams, reaching the top 10 in the United Kingdom, Switzerland, Austria, New Zealand, and several other countries. Williams also recorded a French version of the song that was released in France, peaking at number 12 and spending 34 weeks on the French chart, being certified Gold by the Syndicat National de l'Édition Phonographique (SNEP).[2]
Music video
The "Supreme" video, titled "Gentlemen racers" as seen in its opening credits, is a tribute to British Formula One driver Jackie Stewart. It was filmed on 11 November 2000.[3] Williams portrays the fictitious character Bob Williams, a rival driver competing for the 1970s F1 World Championship. Williams eventually crashes his car, makes a surprise recovery, and ultimately loses the title when he gets diarrhoea before a race and is unable to line up on the starting grid due to getting locked into his caravan when the manager thought there was no one in the caravan. An epilogue reveals that Bob Williams went on to become a celebrated blues guitarist while Jackie Stewart won the championship.
The video includes stock footage of Stewart with Williams digitally inserted in many scenes, creating the near-perfect illusion of a neck-and-neck pursuit of the championship title. The video makes extensive use of the split-screen technique as it is often seen in movies from the 1960s and 70s (for instance in the 1966 feature racing movie Grand Prix), and the scenes with Robbie Williams were given a yellowed, grainy image texture in the digital editing process to match the faded look of the original 35mmcelluloid footage with Jackie Stewart. As yet another movie cliché, fake newspaper headlines are shown intermittently to help narrate the story.
^Supreme (UK cassette single sleeve). Robbie Williams. Chrysalis Records. 2000. TCCHS5120, 7243 889781 4 9.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
^Supreme (UK CD2 liner notes). Robbie Williams. Chrysalis Records. 2000. CDCHSS 5120, 7243 889781 0 1.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
^Supreme (Australasian CD single liner notes). Robbie Williams. Chrysalis Records, EMI Records. 2000. 8897842, 7243 8 89784 2 2.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)