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Strengths include:

• reasonable level of neutrality ... while it is obvious insiders have written some of it, the promotional nature has been dramatically toned down
• a clear diagram of the role of Shared Interest in the business of the fair trade companies it finances,
• a succinct but useful summary of what Shared Interest is, how it is organized, and how it came about, and
• a good text box with various fair trade links at the bottom.

Weaknesses include:

• not enough citations
• no review of current debates around the role of Shared Interest and companies like it in development
• no note of any failures or problems in the growth and development of the business model (tensions or conflicts within the stakeholder base, etc.)
• no note of the lessons of experience from Shared Interest (some fair trade sectors are more readily financed than others, etc.)
• very limited sense of its operating scale (current capitalization, typical annual profit, number of employees, etc.)
• virtually no sense of its outreach (no. of fair trade companies it is financing, where they are, what types of good they are selling, what markets they are selling to, etc.)

There's a great start here ... I hope it can be carried a lot further!Brett epic (talk) 17:20, 11 March 2008 (UTC)Reply

Is the society really a cooperative? The business model suggests it’s a community benefit society OnceATeacher (talk) 11:29, 22 November 2025 (UTC)Reply