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It seems in November 2022 a template for missing info was set into the article regarding redirect to this article from Facebook pixel redirect page. I didn't find Facebook pixel mentioned in the article Web beacon, where Facebook pixel was redirected mentioned at all, excluded the template at the top.

In what google found me (in first few pages of over a billion hits) were instructions on how to set it and use it (from the content's supplier's site. In those new name Meta Pixel was introduced and seems preferred, so another redirect from that name to this article could be necessary.

It seems the reason is that Facebook - with their acquisitions - got renamed Meta Platforms (which shall IMO change (mis)use and meaning of the term meta- in science in informatics and science in general; next generation shall mostly misunderstand old scientific and philosophic documents using related terms, and shall not be able to use it correctly in their work in their documents of this type - not WP:OR, just a hypothesis of mine, but high probability: like windows used to be primary with meaning openings to let air and/or natural light into a building and now used primary for Microsoft OS).

One side effect of this name-change is rename of Facebook Pixel to Meta Pixel, another that all on above link mentioned acquisitions (that were not shut down) now use same technology (and a lot of the other businesses and platforms, too, Adobe example below).

To have access to Facebook's tools for use of the returned info you seem to need to have ads manager's account, probably now Meta for Business, which is probably the way Facebook (or Meta Platforms) gets much of their money input (again a hypothesis, no WP:RS, so this has no place in the article, unless/until someone finds a reliable source where someone publish about the same hypotheses in on a reliable peer reviewed site).

Well, in the list of the Google hits was also Adobe Experience Platform, which also includes instructions how to use this (Meta/Facebook/Whatever) pixel. Hopefully, they have not yet made every word available in their registered trademark... Marjan Tomki SI (talk) 20:37, 13 February 2024 (UTC)Reply

I have reverted part of vandal-removed text (that patrollers didn't spot in time and) I could automatically, and two pieces (banners and the section addressing in 2022 what I was addressing as new section today).

I don't leave the article in a better shape, but at least I have fixed some of lingering problems with the talk page. Marjan Tomki SI (talk) 22:01, 13 February 2024 (UTC)Reply

This sentence appears in the opening paragraph. I would change the grammar, but don't know just what the intended meaning is. Is it just missing "'s" at the end of "webpage"? Jorjulio (talk) 18:54, 3 October 2025 (UTC)Reply

 Done, added an "'s". Thanks. Feel free to make such edits without asking, someone will probably correct it if you're wrong. You can also make the edit and drop a note in the talk page if you're not entirely sure it's right. —Sophocrat (talk) 04:56, 13 May 2026 (UTC)Reply