Mathew Pritchard (born 30 March 1973)[2] is a Welsh professional skateboarder, stunt performer, celebrity chef, and triathlon athlete. He is best known as the star and co-creator of MTV UK's Dirty Sanchez. In 2019, he hosted the first BBCvegan cookery show, Dirty Vegan. He authored three cookbooks: Dirty Vegan, Dirty Vegan: Another Bite, and Dirty Vegan: Fast and Easy.
Career
Early career
Pritchard worked for Globe Shoes for six years and later designed his own signature shoe, a Sleep When You're Dead model named after his motto.[3] He began skateboarding at the age of 15. His first sponsor was City Surf skate shop in Cardiff.[4]
Pritchard appeared with Locke as the "Pain Men" in 10 episodes of the Channel 4 game show Balls of Steel, which ran from 2005 to 2008.[7]
Dirty Vegan
Pritchard became vegan in 2015 after watching Cowspiracy.[8] In 2017, he launched a YouTube-based cookery series called Proper Vegan Cookin'.[9] In 2019, he hosted Dirty Vegan, the BBC's first vegan cookery show.[10] He also produced tie-in cookbooks for the series: Dirty Vegan and Dirty Vegan: Another Bite.[11][12][13] His third book, titled Dirty Vegan: Fast and Easy, came out on 7 December 2023.[14]
Other works
In 2018, BBC Wales filmed a documentary titled Wild Man to Ironman in which Pritchard performs a 14-day ironman challenge in Wales.[15]
Personal life
On 7 September 2009, Pritchard was attacked with a set of keys in a supermarket in Toftwood, Norfolk, suffering serious stab wounds to his neck and chest.[16][17] His assailant was jailed for five years in 2010, after being found guilty of wounding with intent to cause grievous bodily harm.[18]