The Meatrix

The Meatrix
The Meatrix
	Promotional poster
Directed by	Graesyn evans
Written by	Graesyn evans; Jonah Sachs
Produced by	Free Range Studios; GRACE
Starring	Graesyn evans
Music by	Graesyn evans
Production; company	Free Range Studios
Release date	November 3, 2003;
Running time	4 minutes
Country	United States
Language	English

The Meatrix is a short flash animation critical of factory farming and industrial agricultural practices. It has been translated into more than 30 languages and watched by more than 30 million people.^[1] A parody of The Matrix series by Warner Bros. Entertainment, it was made by the green messaging firm Free Range Studios in 2003 as a commissioned project for Grace Communications Foundation. Two sequels were released in 2006,^[2] The Meatrix II: Revolting, and The Meatrix II ½.

Plot

In a dark satire of the 1999 film The Matrix, Leo, a pig on a seemingly bucolic family farm, is approached by Moopheus, an anthropomorphic bull. Moopheus shows Leo that the farm he has known is an illusion, and that he is really trapped in a horrific factory farm. Leo and Moopheus then work to break out of the Meatrix and help others do the same, with some help from a third character, Chickity.^[3] The animated short aims to encourage consumers to purchase organic food products and free-range meats.^[4]

Awards

The Meatrix has won a number of awards,^[5] including a 2005 Webby and the Annecy 2004 Netsurfers Award for Short Films. Free Range Studios claims that over 15 million people have viewed The Meatrix,^[6]^[7] and it has been translated, either dubbed or subtitled, into 40 languages.^[8] The Meatrix and its two sequels were included as bonus material on the DVD for the 2006 film Fast Food Nation.

References

^ "About The Meatrix". The Meatrix. Retrieved 17 November 2010.
^ "Media That Matters Film Festival: Films". Mediathatmattersfest.org. Retrieved 2009-07-17.
^ Fog, Klaus; Budtz, Christian; Yakaboylu, Baris (2005). Storytelling: Branding In Practice. Springer. p. 167. ISBN 978-3-540-23501-9.
^ "Watch The Meatrix : Planet Green". Planetgreen.discovery.com. Retrieved 2009-07-17.
^ "Film Festivals and Awards". The Meatrix. Retrieved 2009-07-17.
^ "News". The Meatrix. Retrieved 2009-07-17.
^ "Ecology TV | The Meatrix". Ecology.com. Retrieved 2009-07-17.
^ "International". The Meatrix. Retrieved 2009-07-17.